My Why2019-04-08T14:35:38+00:00

My Why

We are all born creative. We are born with amazing imaginations, are full of curiosity, and carry this remarkable built-in tool known as intuition.

But somewhere along the way, these four fundamental skills begin to disappear. As we grow, go to school, and eventually move on to corporate life, these traits become diluted – and for some – even go mute.

My mission is to remind everyone of these core skill sets we are born with, and teach people how to use these skills to innovate business.

Whether speaking, training, or consulting – working with whole teams or one-on-one with executives – my daily responsibility is simple: help people and businesses tap into their inner entrepreneur, giving them a simple set of tools that everyone can use to innovate at scale.

This passion drives everything I do. And if you’re reading this, it’s my sincerest hope that one day I’ll have the chance to help you too.

My Why

Whenever I receive an email, text, or message over social media I am inspired and reminded of why I do what I do. Therefore this section is called, “My Why”… and showcases some of the feedback and experiences attendees have had after taking part in one of my keynotes or workshops.

Art from attendees

Through innovative keynotes, workshops, and ideation sessions, Duncan Wardle will empower your organization with the skills needed to consistently drive innovation, giving your company the edge it needs to compete in today’s time of disruption.

We've had the pleasure of having Duncan speak at three different events in 2017. Each time, he was the audience favorite, hands down. His presentations are work sessions designed to be fun, interactive, and fast-paced. Duncan is true wealth of creative knowledge and inspiration, and he helped our members stretch their out-of-the-box thinking.

-Mike McMahon, President & Executive Director, Path to Purchase Institute

Duncan was an inspiring part of TEDx. His knowledge and experience are matched by his enthusiasm for delighting the audience with his wit and charm. I look forward to working with Duncan again- learning & exploring, in-depth, through his design workshops!

-Cassaundra Melgar-C’de Baca, Executive Producer, TEDxLadyBirdLake

Duncan has a unique way of connecting with an audience and challenging them to approach creativity in a radically different approach. Considering that many of the people in the audience are creative people by nature and job description, that is fairly remarkable. Duncan’s insights and sense of humor keep the audience engaged from start to finish.

-Paul Noland, President & CEO International Association of Amusement Parks and Attractions

In true Disney fashion, Duncan’s teaching methods are educational and entertaining. He has successfully introduced new ways of thinking into our company, paving the way to invigorating and enhancing our culture of continued innovation and creativity.”

-George Scammell, Director of Interior Design, Princess Cruises

Duncan’s power comes from his engaging exercises, energetic delivery and the memorability of his tools. When a 100 year old brand starts replacing stagnant approaches with expansive language like “how might we?” or “Yes, And,” - you know the culture is beginning to shift.

-Lori Geoffrey, Director of Digital Experience Pacific Gas and Electric

While Duncan spoke to a large and packed room, people were inspired and hung on his every word. Many claimed it was one of the best presentations they'd ever experienced. If you're looking for an amazing speaker who can motivate others to innovate, then look no further than Duncan Wardle."

-Michael Stelzner, Founder Social Media Examiner and Social Media Marketing World

Duncan Wardle's interactive presentation breathed a new life of excitement into our Driven Brands Marketing teams. Immediately following his innovation seminar, we all created desktop screensavers with little tidbits or quotes from his lessons ensuring we would be reminded every day to "find the yes" or "get out of our river of thought"... and to "share early and often". We started having breakfast meetings where we idea shared. Ultimately Duncan's teachings continue to remind us that innovation is such a vital part of jobs and we can also have a lot of fun doing it.

-Hannah Ross, Sr. Marketing Manager, Carstar

Duncan’s workshop sparked our creative minds and gave us tools that will pay dividends for years to come. My team was thoroughly captivated, fully engaged, energized and inspired. Look no further than Duncan for one of the best investments you will ever make in your business.

-Lisa Cotter, Vice President of Marketing, Orlando Magic

Duncan has amazed all of us and our audience during his visit to Colombia. Addressing to an audience of over 1,000 people he was able to land innovation and creativity in very simple and practical steps, and in a very fun way also! It is obvious that his over 20 years of experience with outstanding results in his back has given us also proven results of his proposed methodology. As a speaker, he comes across very simple, clear but with an incredible passion that is so contagious, you don’t realize how time goes by in his presentation!


In one word I would explain Duncan’s creativity training as transformative. One day with Duncan created more than a year of conversation and fresh approaches to brainstorming throughout our agency.

-Tom Coyne, CEO of Coyne PR

If your company is looking for ways to continuously improve, engage your employees to think differently and have fun along the way, you’ll find inspiration in Duncan’s Innovation Emporium., Not only have our teams returned from Duncan’s workshops with a newfound excitement and a belief that they have what it takes to be innovative, they’ve also generated tangible ideas that are moving into the implementation phase.

-Laurie Giammona, Senior Vice President and Chief Customer Officer - Pacific Gas and Electric Company

Duncan’s Musings

Contact Me

Is your organization ready to unleash
the power of your team’s creativity?

(407) 569-7050

  • ‪Thank you #Dallas for inviting me for an ideation session! I’m excited to see how you put the Design Thinking Toolkit to use to help innovate your industry and disrupt the marketplace in unprecedented ways.‬
‪Thank you @wernerdraws for the incredible graphic facilitation!
#ideation #ideationfacilitator #ideationsession #ideate #innovationconsultant #marketdisruption #innovationspeaker #innovationkeynote #creativitykeynote #duncanwardle
  • Has your company ever needed to #innovate but isn’t sure how?

Embracing a culture of #diversity in your company can help you to escape your ‘River of Thinking’ and discover truly innovative ideas.

Join my Theory of Creativity™ Masterclass in Orlando: click @duncanjwardle for a shortcut to the link in my bio
  • “Rockets, Homes & Bones: How and Why 3D Printing Will Change Everything” 
Link in bio @duncanjwardle
#3DPrinting #Innovation #Designthinking #Disrupt #MarketDisruption #Ignite #Creativity #Amazon #InnovationSpeaker #CreativitySpeaker #KeynoteSpeaker
  • Friday evening commute. (And for once it’s not a ✈️)
  • Really enjoyed meeting everyone at  #GrowthForumCCIP in Lisbon today. Really proud to join the chamber of commerce to help disrupt industry in Lisbon and Portugal and help people to #innovate.
#InnovationSpeaker #CreativitySpeaker
  • 🤔 When was the last time you looked outside your industry for innovation? With the amount of disruption that is coming to the marketplace, innovation is no longer trendy, it's about survival.

There are many wonderful examples of this, such as the 2000 Summer Olympics where Team USA showed up in full body suits. Looking outside their industry they researched the bullnose shark and unveiled how it actually moved faster through the water. The result, a technically advanced swimsuit called the LZR Racer, which reduced skin friction drag by 24%! This led to team USA to break 14 records and the IOC banned the swimsuit in future competitions as it was an unfair advantage.

Whether you're looking for ideas in Sales and Marketing, Manufacturing, New Product Design, or saving an old brand look where everyone else isn't... OUTSIDE your industry.

#Innovation #Creativity #DesignThinking #CorporateCulture #Ideation #IdeationSessions #InsightsForInnovation #NewProducts #Design #Disrupt #MarketDisruption