In this age of artificial intelligence and rapid technological innovation, how can companies stay ahead of the curve? How do you compete when the rules of the game seem to change every single day?

Simple. Be bold. Be memorable. Be brave. And be creative.

Easier said than done, right?

Thankfully, Duncan has compressed his decades of leading the Walt Disney creative process into an immersive workshop. “Leading for Creativity” provides a unique set of 8 “Creative Behaviours” that will help foster a culture of innovation and creativity in your company. These behaviours include:

• Nurturing – How to grow an idea collaboratively so it becomes “our idea” vs “my idea”
• Playfulness – How to get into the right state of mind required for innovation and creativity at work
• Signalling – How to set teams up for success by creating the right environment for ideation
• Instinct – How to dial-up empathy for the consumer, ensuring all the ideas are embedded in “Consumer Truth”
• Mindfulness – How to give yourself time to think, allowing you to move between your conscious and unconscious brain
• Curiosity – How to leverage the importance of unplanned collaboration and find new stimulus to drive new ideas
• Prototyping – How to bring an idea to life
• Bravery – How to use tools to create a culture of smart risk takers

After learning these 8 creative behaviours, your team will be able to achieve new levels of creativity within your organization. The kind of creativity that will allow your business to remain on the cutting-edge not just for today or tomorrow, but for years to come.

Have you ever thought how amazing it would be if you could read your customers’ minds? Well, Duncan Wardle had the same thought back when he was leading the Disney creativity and innovation team. So, he figured out a way to do just that, turning himself into a “customer mind reader.” And now, through his innovation workshop “Insights for Innovation,” he’s training teams across the globe to do just the same.

The Insights for Innovation workshop is all about uncovering consumer truth. Duncan will show your team how to fine-tune their mind reading skills and understand exactly what is going on inside your customers’ heads. After several interactive sessions, they’ll have the tools they need to absorb and clarify insights, and develop actionable steps based on what they learn through interacting with your customers.

More than just surface level listening, your team will master the ability to find customer clues, make informed hypotheses, and create innovative solutions focused on what your customer really want and need. The result? A workforce that is practically reading your customers’ minds, and giving your business an incredible competitive advantage in the process.